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Vivid Revival® Vitamin K Contouring Eye Cream

What it does

•Diminishes appearance of dark circles.

• Hydrates and plumps to soften fine lines.

• Fights inflammation and puffiness.

• Radiant, bright, awake and youthful-looking eyes.

Powerful botanicals target dark circles, puffiness, and signs of aging to deliver plump skin and radiant, youthful eyes. Vitamin K targets dark circles by boosting circulation and supporting the body’s healing process. Green tea and gingko biloba both hold anti-inflammatory properties, reducing puffiness and also fighting signs of aging. Hyaluronic acid plumps skin and softens fine lines, while aloe and nourishing oils hydrate and keep the delicate undereye area looking youthful.

How to use it

Gently pat a small amount around the eyes after cleansing and toning. Use morning and night.

Customer Reviews

Based on 405 reviews
Kymberly Smith (Auburn, US)
No longer affordable

Excellent product, only one that worked, but out of reach for me now. Came to purchase refills for me and for gifts for sister. Unable to do either due to unbelievable price spike. So disappointed.

Alexandra Wojcicki (Richmond, US)
I know the price increase is scary, I flinched too, but HEAR ME OUT...

I'm definitely not going to pretend that I love paying more money for the same product. I balked when I saw the price jump, and immediately started researching alternative options. That said, I am tremendously picky about skincare -- it has to have quality ingredients and it has to WORK, it doesn't matter how much I love the texture, smell, aesthetic, etc. This is my THIRD time purchasing this eye cream. It just works so ridiculously well, with zero irritation. I have hereditary dark circles that have been with me my entire life, meaning that I've had a devoted relationship with my favorite under-eye concealer since high school. I'm now in my early 30s and since I started using this regularly at night (I use The Ordinary Caffeine Eye Cream in the morning, and maybe twice a week I'll use ROC's Retinol Eye Cream in the evening, but this HDB eye cream is the only one I truly think I can't live without) I've felt confident not wearing under-eye concealer for the first time in decades. When I went to Sephora with no makeup on, looking for alternative options to this eye cream, and asked the salesperson what they'd recommend for my under-eye dark circles, they stared at me and said "What dark circles? Are the dark circles in the room with us right now?" Which reminded me why this product kicks so much ass, because my whole life I've been so used to hearing "You look sick." or "You look tired." if I skipped under-eye concealer. Setting realistic expectations though: Are my dark circles completely gone, forever? No, of course not. If I'm genuinely exhausted or super dehydrated, a body is gonna do what a body is gonna do. HOWEVER, out of everything I've ever tried, this eye cream has made the most difference. On a day to day basis, my under-eyes look rested, hydrated, smooth, and bright... not like I'm a sickly Victorian child, which has been the default for so long. It's also gentle and lusciously hydrating without feeling heavy at all -- this product has never cause milia for me, or any other unwanted reaction. Check out the reviews on Sephora or Ulta for the top eye creams and count the number of reviews with women lamenting bad skin reactions from eye creams in the price range of $50-$80, ranging from milia to mild burns. The point is, I know the price increase is a lot. I'm broke, and I hate it too. BUT for a product that hydrates, brightens, has solid ingredients, and doesn't irritate even sensitive skin? They're just raising their prices to match the competition, and I sincerely think this product smokes most of the competition out there. It's still worth it, and I'd rather spend my $ supporting a product that's responsibly made and reliably delivers.

Also, I'm not affiliated with HDB in any way lol I'm just a fellow customer doing ya'll a public service. You're welcome :)

Grace Darshini (Silver Spring, US)
Great product, shocking price increase!

This is the first eye cream that was moisturizing and actually made a significant difference to my raccoon eyes. It lasted a few months for me and when I came to repurchase recently, I had to refresh the page when I saw the price because I thought it was a glitch!! You cannot increase the price by almost double. Unfortunately I cannot afford it anymore. The five stars are for the product. They lose a star for the crazy price increase

Melanie (Homestead, US)
Price increase

Will no longer be using this eye cream as the price jacked up 30 dollars?!? With the cost to goods vs the retail price this is unreasonable. You are going to lose valuable customers cause this is unethical.

Hi Melanie,

We want to begin by extending our sincere apologies for any inconvenience these recent changes may cause. We value you, our loyal customers.

Due to rising ingredient and manufacturing costs, we've had to adjust our prices. We're actively working to bring prices down when we secure better ingredient costs, all while maintaining our unwavering commitment to quality. Thank you for your understanding.

M. Sand (New Prague, US)

The only eye cream that I have purchased twice. I really notice a difference

Thank you so much for your review and for being a loyal customer! Much appreciated. We're happy you're loving the Vivid Revival® Vitamin K Contouring Eye Cream.



  • Essential in the body’s healing process, responsible for blood clotting and wound healing.
  • Helps reduce the appearance of dark circles under the eye.
  • Promotes skin healing and health.

Hyaluronic Acid

  • Plumps skin cells and gives a firm, youthful appearance.
  • Delivers deep, lasting hydration.
  • Smoothes and softens fine lines.
  • Hydrated, nourished skin appears more youthful-looking.


  • Nourishes with a wealth of vitamins and minerals.
  • Heals and soothes sensitive skin.
  • Provides non-greasy moisture and deep hydration suitable for all skin types.


  • Almond and sesame oils are easily absorbed by all skin types, and rich in anti-aging vitamins and minerals.
  • Avocado oil is rich in lutein and Vitamin A, deeply hydrating and plumps to reduce the appearance of fine lines and wrinkles.

Organic Green Tea Extract

  • Contains high levels of antioxidants and polyphenols.
  • Helps fight oxidizing environmental stressors and signs of aging.
  • Protective, healing and anti-inflammatory.


  • Contains high levels of protective antioxidants like flavonoids and terpenoids.
  • Stimulates blood flow, aiding renewal, reducing inflammation, and promoting healthy skin.
  • Balancing, antiaging, and beneficial for sensitive skin types.



Aqua/Water/Eau, Camellia Sinensis (Green Tea) Leaf Extract, Aloe Barbadensis Leaf Juice, Centella Asiatica (Gotu Kola) Extract, Gingko Biloba Leaf Extract, Caprylic/Capric Triglycerides, Prunus Amygdalus Dulcis (Sweet Almond) Oil, Persea Gratissima (Avocado) Oil, Sesamum Indicum (Sesame) Seed Oil, Glyceryl Stearate, Vegetable Glycerin, Hyaluronic Acid, Sodium PCA, Dimethicone Copolyol, Wheat Protein Amino Acid, Silk Protein Hydrolysate, Anthemis Nobilis (Roman Chamomile) Flower Extract, Panax Ginseng Root Extract, Euphrasia Officinalis (Eyebright) Extract, Oenothera Biennis (Evening Primrose) Oil, Borago Officinalis (Borage) Seed Oil, Retinyl Palmitate, Beta Glucan, Phytomenadione, Vitis Vinifera (Grape) Seed Extract.

Paraben, sulfate, and phthalate free. Not tested on animals.Made in the U.S.A. 

Is Vitamin K the Secret to Getting Rid of Dark Circles Under Your Eyes?

Dark under eye circles have long been a universally felt beauty woe. Dark circles under your eyes can make you appear tired, stressed or even sick. And while a full night's beauty sleep might seem like an obvious fix, it doesn't work for most of us. You’ve probably heard of using cooled cucumbers or chilled tea bags, but could vitamin K be the secret to brightening up your under eye area once and for all? In this article we’re breaking down everything you need to know about vitamin k and its ability to treat dark under eye circles, including tips for making the most of your eye cream!

What causes dark circles under your eyes?

While getting a decent amount of sleep is incredibly important, being tired isn't the only reason for those dark circles under your eyes. Things like genetics, lifestyle and diet all contribute to your eyes looking their best and brightest, but it all begins with the capillaries around them. Capillaries are tiny blood vessels in the skin. Capillaries are so small that sometimes red blood cells have to line up, single file, to get through. This re-arrangement of blood cells can cause damage to the walls of the capillaries, causing the red blood cells to enter the surrounding tissue. Enzymes in your body break down these damaged red blood cells and their hemoglobin (the molecule that gives them their coloring). When hemoglobin is broken down, its remaining components have a dark blue-black color. These damaged cells pool under the skin resulting in what we see as dark under eye circles. Dark circlesunder the eyes can appear purple, blue, dark brown or black depending on skin color.

Dark circles are essentially bruising.

A bruise is the result of damaged blood cells pooling under the skin. When blood vessels are traumatized or broken, blood leaks out into the surrounding skin. Your body begins it’s clean-up process and the part of the body that sustained the trauma is left a bruise. Dark circles under the eyes are the result of the same process.

Why are dark circles under the eyes so visible?

There are capillaries all over your body leaking small amounts of blood all the time, that don’t show up as bruising, so why is it so visible under the eyes? It’s because the skin around your eyes is the thinnest, skin of your entire body. That means the capillaries are much closer to the surface of the skin there. The skin around your eyes is also more translucent. This makes any capillary damage and discoloration much more apparent there.

What is vitamin k and how can it treat dark under eye circles?

Vitamin k is a fat-soluble vitamin meaning that it can dissolve in fats and oils. Fat-soluble vitamins are absorbed along with fats in the diet and can be stored in the body's fatty tissue. Vitamin K is produced naturally in the body and also be found in foods like leafy greens, chicken, eggs, cottage cheese and some fermented cheeses. Vitamin k strengthens capillaries, promotes a healthy circulation and is essential for proper blood clotting. If the body’s vitamin K levels are low, the capillaries become weak and leak. When this happens in the under eye area, small amounts of blood pool and the result is a dark, bruise-like discoloration under the eye we know as under eye circles. 

What is a Brightening Eye Cream?

Brightening eye creams hydrate the undereye area to visibly reduce the appearance of darck circles, wrinkles and smooth fine lines. Formulas of brightening eye creams are packed with vitamins and ingredients like vitamin k to not only help minimize wrinkles and dark circles but to brighten up your entire look.

Tips for Applying Eye Cream

Incorporating an eye cream with vitamin k into your daily skin care routine keeps the capillaries strong and makes them less prone to damage. Here are our tips for making the most of your eye cream.

  • Keeping your eye cream in the fridge is a great way to quickly depuff in the mornings.
  • Applyeye cream on freshly cleansed skin before any other products so that the eye area is protected before applying anything else.
  • Use your ring finger to apply- it’s the lightest one to touch which means less pressure on the capillaries.
  • Be careful not to drag or pull the delicate skin around the eye as this leads to sagging and wrinkles. 
  • Don’t overdo it. Three dots the size of the tip of your finger should be enough. If there’s excess after patting those dots into the skin, you’re using too much.
  • Avoid getting eye cream too close to your eyes or eyelashes. The cream will travel as it warms up with your body temperature and can seep into your eyes, irritating them.
  • Press theeye creamgently into the skin under your eyes in light taps starting from your brow bone out towards the outside of your face.
  • Give youreye cream about a minute to sink into your skin before you put anything on top of it. 
  • Use the same finger to gently pat the cream into the skin around your eyes once again. This will get the blood moving underneath and help to de-puff the area.

If you’ve got dark circles under your eyes, targeting them can be easier than you think. Add aneye cream with vitamin k into your skin care rotation and follow our tips. Your newly brightened under-eyes will thank you! 


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